Jillian Switzerland will make its global debut at the annual niche fragrance PITTI FRAGRANZE Edition 22 held in Florence on 13 - 15 September 2024. We would like to invite you to the Fragranze Exhibition by Pitti Immagine and meet you at our booth N° B/1 to share about our brand story and values as well as our unique fragrances.
This year, Pitti Fragranze explores the creative connections and implications between scents and music through the installation "The Sound of Fragrance". Perfumes and music have always been in accord – in antiquity, where they were used together to elevate the spirit, and in contemporary times, with many fragrances inspired by music – both still maintaining an aura of mystery. Smell and hearing explore the invisible and escape the dictatorship of the image, evading videos, photos, and screens. They share the same language: notes, harmony, rhythm, composition... is it a coincidence that perfume borrows the words of music to be described?
When perfume meets art
At Jillian Switzerland, we are dedicated to crafting fragrances that transcend the ordinary, blending nature’s purity with innovative artistry. From delicate florals to rich, earthy notes, our scents promise to awaken your senses and evoke unforgettable memories. The idea of bringing their forms to the extreme, seeking expressions of silence and noise that are never absolute, stems from the desire to investigate the essence of their relationship and to further explore the adventurous paths of olfactory creation.
"Embracing passion and exuberant touches, this collection of fragrances is designed to elicit strong emotions that strike at your very heart and soul. It is the beginning of a love story: with nature, with others and yourself” - Mark Buxton
To Jillian, a fragrance is an art form, a blend of nature’s beauty and skilled craftsmanship. We strive to challenge the conventional boundaries of what a perfume can embody. Our goal is to create an immersive, multi-sensory experience that evokes deep emotions and conveys a powerful message to inspire individuals. This pursuit has led us to When Perfume meets Art: a collaborative project between Jillian with artists who share our dedication to creativity and innovation through the making of our Signature collection. Chapter 1 and 2 of this project witnessed the collision between perfume with the art of painting (Whoever I am) and chapter 2 (See the Intangible).
Jillian at Pitti Fragranze 2024: See the Intangible
Embracing passion and exuberant touches, Jillian’s collection of fragrances is designed to elicit strong emotions that strike at your very heart and soul.
Much like a symphony composed of intricate notes and melodies, scent weaves a complex tapestry of aromas that evoke memories, emotions, and sensations. The invisible threads of fragrance intertwine with our senses, creating a symphony of olfactory sensations that resonate within us. Just as music can transport us to different places and times, a fragrance can whisk us away to distant memories or imaginary landscapes. The "sound" of a fragrance is not heard with the ears, but rather felt with the soul. It whispers softly to our hearts, speaking a language that transcends words. Each note in a perfume composition plays its part in the olfactory symphony, harmonizing with others to create a unique and captivating melody. The fresh, delicate rhythm of a fragrance can evoke images of blooming flowers, sun-dappled forests, or crisp mountain air, inviting us to embark on a sensory journey through nature's wonders.
In the world of perfumery, Swiss craftsmanship stands out for its precision, attention to detail, and dedication to quality. Like a skilled musician crafting a masterpiece, Swiss perfumers blend the finest ingredients with expertise and passion to create scents that are as exquisite as a symphony played by a virtuoso. Each fragrance is a work of art, a testament to the artistry and creativity of its creators.
As we surrender to the heart's quiet language, we open ourselves to the beauty and magic of fragrance. Like a melody that lingers in the air long after the music has stopped, a well-crafted perfume leaves an indelible impression, touching our souls and stirring our emotions. So let the fragrance guide you on a sensory journey through the wonders of nature, the artistry of Swiss craftsmanship, and the depths of your own heart.
Jillian warmly invites you to visit our booth and discover the intangible beauty of nature and scent for yourself. This is the beginning of a love story—with nature, with those you hold dear, and with yourself. A new journey through scent has begun. Onward we go!
From Jillian with Love!
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